Leveraging Service Blueprinting to Rethink Higher EducationReportjeremy.wilburn)" data-srcset="https://www.americanprogress.org/wp-content/uploads/sites/2/2011/10/service_blueprinting_onpage.jpg?w=610 610w, https://www.americanprogress.org/wp-content/uploads/sites/2/2011/10/service_blueprinting_onpage.jpg?w=610 610w, https://www.americanprogress.org/wp-content/uploads/sites/2/2011/10/service_blueprinting_onpage.jpg?w=610 610w, https://www.americanprogress.org/wp-content/uploads/sites/2/2011/10/service_blueprinting_onpage.jpg?w=500 500w, https://www.americanprogress.org/wp-content/uploads/sites/2/2011/10/service_blueprinting_onpage.jpg?w=250 250w" data-sizes="auto" />
Leveraging Service Blueprinting to Rethink Higher Education
Amy L. Ostrom, Mary Jo Bitner, and Kevin A. Burkhard argue that higher education improvements and innovations should be viewed through a service lens and driven by focusing on students as customers.