Leveraging Service Blueprinting to Rethink Higher Education ReportOctober 31, 2011 jeremy.wilburn)" data-srcset="https://www.americanprogress.org/wp-content/uploads/sites/2/2011/10/service_blueprinting_onpage.jpg?w=610 610w, https://www.americanprogress.org/wp-content/uploads/sites/2/2011/10/service_blueprinting_onpage.jpg?w=610 610w, https://www.americanprogress.org/wp-content/uploads/sites/2/2011/10/service_blueprinting_onpage.jpg?w=610 610w, https://www.americanprogress.org/wp-content/uploads/sites/2/2011/10/service_blueprinting_onpage.jpg?w=500 500w, https://www.americanprogress.org/wp-content/uploads/sites/2/2011/10/service_blueprinting_onpage.jpg?w=250 250w" data-sizes="auto" /> jeremy.wilburn)"> Leveraging Service Blueprinting to Rethink Higher Education Amy L. Ostrom, Mary Jo Bitner, and Kevin A. Burkhard argue that higher education improvements and innovations should be viewed through a service lens and driven by focusing on students as customers. Oct 31, 2011 Amy L. Ostrom, Mary Jo Bitner, Kevin A. Burkhard