Center for American Progress

: Postponed: Lessons from the NFL for Managing College Enrollment
Past Event


Postponed: Lessons from the NFL for Managing College Enrollment


10:00 - 11:30 AM EST

Due to unforeseen circumstances, this event has been postponed. We apologize for any inconvenience.

Try to explain the college admissions and financial aid process to a student or parent, and they often come away feeling like it’s all a big game—one where they don’t know the rules. Those parents and students are right. Colleges and universities are gaming their admissions and aid practices to achieve the best results for the school. But are those the best results for students?

A new paper from the Center for American Progress, “Lessons from the NFL for Managing College Enrollment” by Jerry Lucido, exposes how colleges, public and private, set enrollment goals and strategies that maximize revenue and prestige—at the expense of middle-class applicants and society.

The paper recommends that policymakers create the policy framework for an NFL-like model for college transparency and admissions as a way to better invest public funds and make college more affordable for middle-class families.

Please join us to discuss this key yet poorly understood topic in higher education practice and policy.

Welcoming remarks:

Michael Ettlinger, Vice President for Economic Policy, Center for American Progress

Opening remarks:

Georgia Yuan, U.S. Deputy Undersecretary for Education

Paper presentation:

Jerry Lucido, Executive Director, USC Center for Enrollment Research, Policy, and Practice

Featured panelists:

Donald Hossler, Professor of Educational Leadership & Policy Studies, Indiana University

Donald Heller, Dean, College of Education, Michigan State University

Moderated by:

Julie Morgan, Director of Postsecondary Access and Success, Center for American Progress