Good policymaking depends on informed public debate. Too often, however, scientific knowledge is effectively distorted or misrepresented. Recent controversies over issues such as evolution, embryonic stem cell research, and global warming demonstrate the need for better public communication about science.
Please join the Center for American Progress for a presentation by Matthew C. Nisbet and Chris Mooney on how scientists and their allies can “frame” scientific knowledge to connect to the American people. Scientists often approach public communication as a technical discussion. But Nisbet and Mooney argue that this focus on details actually impedes the delivery of scientific knowledge. Using a series of case examples, they will suggest a new approach for science communication that employs language with broad appeal and emphasizes shared values.
Matthew C. Nisbet, professor of communication at American University
Chris Mooney, Washington correspondent for Seed magazine and author of The Republican War on Science
Joseph Romm, senior fellow at the Center for American Progress